Modernest is a design project by Ernest Muradian, based in Yerevan, Armenia — inspired by modernist ideas about the primacy of function and a spirit of experimentation.
em@modernest.org
TG/WA: +374 77 731 077
Adaptive grid-based mark for a loose-cut, functional clothing brand.
Signage and identity stretched to match a small, narrow coffee shop's own shape.
A variable typeface that carries the plasticity of Armenian letterforms into Cyrillic and Latin.
A bold slab serif typeface, shown writing correctly in four different languages against their own flags.
A poster identity for four productions, each built from a recomposed classical image.