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Poster system — theatre

Hamazgayin Theatre Poster System

A poster identity for four productions at Hamazgayin theatre, built on one fixed structural system.

Four separate productions, unified under one system across the season. A bar across the top, its colour changing from poster to poster, stands in for the theatre curtain — it holds the same information in the same place on every poster: title, author, genre, the theatre's own mark, and the ministry's. Below it, each composition is built in layers, giving the poster the depth of a stage set.

The same system carries through to the theatre's own ticketing site.

Poster for 'Lost in New York' mounted on an ornate stone building facade.
Three posters — 'Lost in New York', 'Venus in a Fur Coat', and a third production — displayed on outdoor stands in a garden.
Poster for 'Lost in New York' — a child pressed against a city building beside a collaged Manhattan skyline. Poster for 'Venus in a Fur Coat' — Botticelli's Venus in a fur coat, reaching toward a pointing hand.
Poster for a costume-drama production — a bewigged, sunglassed dandy in a rococo interior. Poster for a production themed around wine — a Chekhovian domestic interior with a barefoot boy.
'Lost in New York' poster, resized to a horizontal banner format.
'Venus in a Fur Coat' poster, resized to a horizontal banner format.
Costume-drama poster, resized to a horizontal banner format.
Wine-themed production poster, resized to a horizontal banner format.
The 'Lost in New York' poster art applied to the theatre's own ticketing website, shown on a laptop.

2026.